Does Your Website Convert? Do You Get Daily Sales from Your Website?

“No business owner I know has the luxury of spending money without understanding the payoff.” I read that on a big phone company’s landing page. It’s true, and yet millions of people went into the Social Media business with: NO BUSINESS PLAN NO SPECIFIC CALL TO ACTION CREATED NO IDEA OF HOW THEY WERE GOING TO MAKE MONEY ON SOCIAL AND ...

On Social: Do we Keep doing the Same things and Expect Different Results?

If you really, really want to keep doing the same thing over and over and expect different results, you can.  As a Publisher/Editor and Social scientist  don’t expect me to mince words with you.   Doing the same thing over and over and expecting different results is the definition of insanity.  Yup.  Crazy.  That process is steeped in denial, ...